About Us

My name is Krista Murphy, and I’m passionate about empowering small businesses and transforming the way leaders lead. With over two decades of experience in executive operations and People Operations, I bring a rare blend of operational acumen and behavioral insight to help businesses build aligned teams, intentional cultures, and truly sustainable success.

My leadership journey began as a Director of Operations, where I saw firsthand the tension between strategic demands and human dynamics. I learned early that performance is rarely about capability alone—it’s about clarity, trust, and alignment. Over time, I noticed a persistent gap: too many small businesses were applying transactional HR solutions to deeply human challenges. The result? Burnout, confusion, and turnover. I transitioned into HR with one clear goal: to help leaders reconnect with their people in a way that drives both outcomes and engagement.

Let me be clear—what I do is not “HR” in the traditional sense. This is true People Operations: psychologically informed, business-aligned, and deeply embedded in the fabric of your leadership. It’s not about checking boxes or enforcing policy—it’s about intentionally shaping the systems, mindsets, and behaviors that drive results. This is the new standard of leadership. And the companies embracing it are not just surviving—they’re outpacing, outlasting, and redefining what great work looks like.

What sets The People Path apart is that I don’t offer one-size-fits-all programs. I operate shoulder-to-shoulder with your leaders to drive real change. I listen closely. I identify patterns. I help you decode the real issues holding your team back—then design strategic solutions that unlock clarity, cohesion, and accountability across every level of your organization. My role is not to manage your people. It’s to reshape how your leaders show up, think, and lead—so your teams can thrive.

This work is about transformation, not transactions. At The People Path, I help leadership teams build emotional intelligence, strengthen communication, and align on what truly matters—because great strategy without aligned people is just noise. Whether you’re looking to reduce turnover, elevate your leadership team, or shift from reactive management to proactive growth, I’m here to guide the way.

Let’s partner to create a culture where people aren’t just managed—they’re empowered. Together, we’ll unlock the full potential of your business by transforming the people who lead it.